Tuesday, February 1, 2011

Jennifer Lopez and Marc Anthony to Bring Their Fashionable Lifestyle to Kohl's

Nov 18 - 10:22AM / Read More: Jennifer Lopez, Fab Flash, kohls, Celebrity Designers, marc anthony / Popular: discounts, deals, discount, clothing, j lo /

Following in the footsteps of Lauren Conrad and Vera Wang, Jennifer Lopez and hubby Marc Anthony are partnering with Kohl's to bring us a lifestyle fashion venture. This isn't new territory for Jennifer, who launched her Sweetface apparel label in 2001, including the J Lo by Jennifer Lopez collection, which earned a spot on the catwalk at New York Fashion Week before closing in 2009. While Sweetface generated a reported $400 million in 2004, it's been speculated that a deal with Kohl's — that includes men's and women's apparel, and possibly home goods — could generate upwards of $3 billion. For now, stay tuned; the couple will be announcing details of the deal later today with a press conference on the rooftop of the London Hotel in LA.

Source: Getty

No comments:

Post a Comment